Has the commercial customer been forgotten?
Improving the in-vehicle experience for commercial customers
In this episode, host Karen Piurkowski welcomes May Russell, Emerging Technologies Executive at Ford Motor Company. May also serves as CIO of Ford CommercialSolutions for fleet telematics and data services and is the Global Head of Vehicle Health and Security Services. Here, May explains how Ford is using connectivity to improve the in-vehicle experience for commercial customers.
[1:45]: May explains what Experiences Per Mile means to her
[3:39]: Why Ford decided to join the EPM Advisory Council
[4:29]: Ford’s investment in improving the in-vehicle experience for its customers
[5:19]: How the in-vehicle experience differs for commercial customers versus retail customers
[6:42]: How automakers can ensure they are catering to the preferences of the driver as well as
the fleet manager
[9:00]: Commercial driving use cases and how experiences differ
[10:33]: How Ford is ensuring the commercial customer isn’t being forgotten
[11:37]: May predicts collaboration within the mobility space
[12:35]: May’s vision for the future of in-vehicle experiences for commercial vehicles
Brought to you by HARMAN
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